AI takes marketing automation to another level
We already love marketing automation, right? It puts computers to work performing a variety of manual tasks that we don’t like to do in the first place (think of the soul-crushing email list management process). It also helps us save time, target more effectively, and optimize all stages of the customer experience. AI can push it even further.
Read the rest here: Marketers need to embrace artificial intelligence VentureBeat
This was originally published from: https://venturebeat.com/2017/09/27/marketers-need-to-embrace-artificial-intelligence/ on