Where human intelligence outperforms AI

Where human intelligence outperforms AI

  With every new trend comes a counter-trend. And so despite the current excitement over the wonders of artificial intelligence, one company is betting that human intelligence can still deliver solutions for businesses that AI cannot hope to match. Article One...
CMOs are operating in a legal vacuum with AI

CMOs are operating in a legal vacuum with AI

  At a recent media roundtable hosted by global law firm Baker McKenzie, both legal and marketing practitioners highlighted the lack of legal framework concerning AI. When something goes awry, who is to blame becomes a huge legal mystery that is costly to solve. Susan...
Marketers need to embrace artificial intelligence

Marketers need to embrace artificial intelligence

  AI takes marketing automation to another level We already love marketing automation, right? It puts computers to work performing a variety of manual tasks that we don’t like to do in the first place (think of the soul-crushing email list management process). It also...
4 ways AI is remaking sales

4 ways AI is remaking sales

  Technology was supposed to save us time and make our lives better. But for most of us, all the tech in our lives has just added to the burden. From the hundreds of emails and thousands of Slack messages we sift through each day, to the nonstop Google calendar...
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